An established wholesaler and importer of automotive and architectural window films and protective coatings.

Our client is a leading importer and wholesaler of automotive and architectural window films, exterior vehicle films, and protective coatings. They offer a comprehensive product range, catering to a diverse clientele, including car fitment centres and architectural projects. The business operates under a strong second-tier management team, ensuring continuity and growth and is positioned for continued success and market expansion.

Key Aspects

• Independent operations: A strong management team handles daily operations, ensuring the business functions seamlessly without the managing director.
• High profit margins: Consistent growth and strong margins from B2B clients highlight steady financial performance.
• Secure supply chain: A derisked supply chain with multiple manufacturer options ensures reliable and continuous supply.
• Significant entry barriers: High start-up costs, established customer relationships, and necessary certifications protect the market position.
• Key certifications: The company holds essential certifications for auto window films, meeting vendor approval requirements.
• Competitive pricing: Attractive pricing drives customer demand and supports good resale margins.
• Quality reputation: Products meet stringent quality standards, building client trust and confidence.

Opportunities

• Geographic growth: Potential to open new branches in strategic locations to access new markets and enhance regional service capabilities.
• Customer diversification: Expand the customer base to include more independent dealerships, motor dealer groups, and architectural clients, fostering long-term relationships.
• OEM partnerships: Establish direct agreements with OEMs to streamline sales processes and increase demand.
• Product line expansion: Add new product categories to address growing market needs in both automotive and architectural sectors.
• Digital innovation: Develop an e-commerce platform and a mobile app for quoting and ordering to improve customer experience and operational efficiency

Headquartered

Headquartered in South Africa, with branches in the Western Cape and Gauteng. 

Current Markets

• Our client serves a broad market base: Automotive sector: Partnerships with motor dealerships, vehicle manufacturers and car fitment centres.
• Architectural sector: The company supplies solar, decorative and privacy films for commercial and residential buildings.
• Geographical reach: Our client services automotive industries across South Africa, Namibia and Botswana.
• Customer retention rate over the last five years: Over 90%.
• Derisked customer base: No customer accounts for more than 7% of sales